Outbound with Claude

Hi, I'm Erin.

I build cold email systems with Claude Code for B2B businesses, and I write about what I'm testing on my newsletter.

Subscribe on Substack Watch it work
Erin Davidson outdoors, smiling A reply: Perfect cold outreach. Happy to talk. A reply to a cold email
Claude Code · YouTube creators in marketing
Companies hiring for the problem you solveBusinesses running ads right nowYouTube creators in a nichePodcast hostsTrade show exhibitorsShopify storesStartups that just raisedA messy CRM, made sendable
About me

My story

Where it started

When I started my first business, every one of my early clients came from cold email.

The agency

Later I built a cold email agency that grew quickly and ultimately got acquired in 2026.

What I'm building now

A few months later, Claude Code could connect to every tool we used. Automations that took my team days to build, Claude now does naturally. So I built something that wasn't possible before: a system in Claude Code you can run yourself for the cost of the tools.

People I've worked with have added 7 figures in revenue through cold email.

From the course recordings

Watch it work

Claude Code connects to every tool a cold email team uses. These clips are Claude doing the work, from finding the people to reading their replies.

STEP 1

It finds the people

Claude builds lists from public data the paid databases don't have, then finds and verifies an email for each one.

YouTube channelsJob postsAd librariesExhibitor lists
Claude Code · YouTube creators in marketing
STEP 2

It spots who's buying right now

It checks which businesses are running ads this week, so your emails go to the ones already spending to grow.

Claude Code · Who's advertising
STEP 3

It learns your business

It interviews you, saves what it learns, and drafts your emails and replies in your voice.

Claude Code · Brand voice
STEP 4

It sets up the sending

Claude creates your mailboxes, checks its own work, and gets them warming before the first send.

Claude Code · Inbox setup
STEP 5

Then the replies come in

Claude reads every reply, sorts the yeses from the no thank yous, and drafts your answer.

Inbox · replies
Perfect cold outreach. Happy to talk.
What's in the course

Inside the course

17 lessons take you from zero to your first send. Then come the advanced lessons, where you watch me run each lead source from start to finish.

Start here

Set up

  • Getting Claude running
  • Buying your domains
  • Inbox set up
  • Warming your inboxes
  • Your brand voice
  • Timeline and costs
Then

Run it

  • Campaigns that work
  • List building
  • List cleaning
  • Copywriting
  • Deliverability
  • Your blacklist
  • Replies in Slack
  • Last step before launch
Go further

Advanced lead sources

  • Contractor permits public records
  • Who's advertising ad libraries
  • Companies hiring job posts
  • YouTube creators
  • Podcast hosts
  • Exhibitor lists
  • Shopify stores
  • Startups that just raised
  • CRM clean up
Proof

Hear it from someone else

Swipe for more →

Lisa's video
Lisa · technology recruiting firmI first heard of Erin when she sent me a cold email… I've closed business already, and I've got a lot in the pipeline.
Vicki's video
Vicki · AEC recruitment firm ownerI have gained a ton of new business… I'm getting really, really high response rates.
Gerson's video
Gerson · MSP service provider and coachI was pleasantly surprised by how quickly the leads started coming in… She coached me through it.
Andrew's video
AndrewBeyond knowledgeable about absolutely anything to do with cold email, sending, deliverability… always over-delivering.

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I secured new clients and job orders that were successfully filled.
Kinga, by email
Email from Kinga
I thought cold email was not a useful tool for us but obviously we were just working with the wrong people!
Mike, by email
Email from Mike
Their email marketing campaigns delivered warm, qualified conversations that turned into signed contracts…
Vicki, owner, recruiting firm
Written quote from Vicki
We have seen some good traction and have been getting a solid amount of leads.
Steven, by email
Email from Steven
One of those rare professionals who brings both heart and strategy to everything she does.
Lacey, LinkedIn recommendation
LinkedIn recommendation from Lacey
The newsletter

What I write about

Series

How Claude became my marketing team

SEO and AI search, run with Claude Code.

 Series

What Claude caught this week

A live campaign, and the thing Claude spotted before I did.

 Lead sources

Finding buyers the paid databases miss

Public records and ad libraries, turned into lists you can email.

What I'm testing with cold email and Claude Code

New lead sources and the emails that get replies.

Subscribe on Substack
Ways to work with me

Pick the one that fits

Learn it yourself

The course and the Claude Code system, so you can run your own cold email.

Watch the video

Have it built

Build & Release: I build the system on your accounts and hand it over running.

Watch the video

For agency owners

Get your next clients from cold email. It starts with a call.

Watch the video